Track and Shift™ — Algorithm Change Alerts

Get instant alerts when search engine and social media algorithms change so you can protect your rankings and adapt your strategy.

What Does Track and Shift™ Do?

Track and Shift™ monitors search engine and social media algorithms for changes — and alerts you the moment something shifts. It watches Google, Facebook, Instagram, TikTok, LinkedIn, YouTube, Pinterest, Threads, and other platforms around the clock.

When an algorithm update is detected, you receive an alert with a severity rating and actionable recommendations so you can adjust your SEO or content strategy before it impacts your traffic or rankings.

Platforms We Monitor

Google Search, Facebook, Instagram, TikTok, LinkedIn, Twitter/X, Pinterest, YouTube, Threads, and more. New platforms are added regularly based on user demand.

How It Works

  1. Create a free account at trackandshift.com — no credit card required.
  2. Choose the platforms you want to monitor.
  3. Set your preferred alert frequency — instant, daily digest, or weekly summary.
  4. Receive alerts via email, push notifications, or webhooks with severity ratings and actionable recommendations.

Frequently Asked Questions

What is Track and Shift?
Track and Shift™ is a real-time algorithm change monitoring tool for marketers and SEOs. It tracks platforms like Google, Facebook, Instagram, TikTok, LinkedIn, YouTube, Pinterest, and Threads for algorithm updates and delivers instant alerts so you can adapt your content strategy before your competition.
How do I get alerts when Google's algorithm changes?
Sign up for Track and Shift, select Google as one of your monitored platforms, and choose your preferred notification method. When a Google algorithm update is detected, you'll receive an instant alert with severity rating and recommendations.
What is an algorithm change alert?
An algorithm change alert is a notification sent to you when a search engine or social media platform updates its ranking or content distribution algorithm. Track and Shift classifies each alert by severity and includes actionable recommendations.
How do search algorithm changes affect my website?
Search algorithm changes can impact your website's rankings, organic traffic, and visibility overnight. By monitoring these changes in real time, you can quickly adjust your strategy to recover or capitalize on the update.
Is Track and Shift free to use?
Yes, Track and Shift offers a free tier that lets you monitor one platform. Paid plans unlock multi-platform tracking, advanced notifications, and additional features.